Steven Mallas
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Sounds good, doesn't it? Well, the company's A shares are down slightly as I write this by about 0.6%, and the B shares are just about flat. Like I say, if the broader indexes were in an uptrend this afternoon, we probably would have seen a pop in the stock.

Vulcan Materials (NYSE: VMC) issued Q3 results late Monday. Total revenues decreased over 20%. Earnings from continuing operations dropped 29% to 38 cents per share. According to Earnings.com, this means that the company came in a penny ahead of estimates.

Going into yesterday's earnings report, shares of Vulcan Materials were pretty active. They increased over 2% to close at $47.12. Volume was above the norm. The market was obviously quite bullish on the stock.

Clorox (NYSE: CLX), a consumer-products business that counts Procter & Gamble (NYSE: PG) and Colgate-Palmolive (NYSE: CL) as related stocks, may have seen a sales drop of 1% in its fiscal first quarter, but that didn't stop it from posting a nice bottom-line growth rate. Clorox made $1.11 per share in Q1, and that represents a 23% increase. What a way to start a new corporate year!

According to Reuters, expectations were for 95 cents per share. That's a wonderful beat. Plus, sales volume went up 1%. Helping to drive things along was a healthy gross margin, as well as the dreaded H1N1 virus. Clorox has done well over the years associating its brand with sanitizing effectiveness, so when a pandemic rears its ugly head, the trademark is prepared to leverage such reputation to drive value.

It was a triumphant weekend for Michael Jackson. And how fitting it was that the man who gave us the Thriller masterpiece saw victory during a weekend devoted to all things Halloween.

According to early estimates at Box Office Mojo, Michael Jackson's This Is It, distributed by Sony (NYSE: SNE), grossed about $21 million at domestic theaters, good for the top slot. The total tally for the film is over $32 million once the Wednesday opening is taken into account.

Stocks suffered a scary drop on Friday. It was fitting, in a sense, since it was the day before Halloween. In fact, as this Closing Bell piece noted, there were more tricks than treats to be had on Wall Street.

There are always equities bucking the trend, however. The Estee Lauder Companies (NYSE: EL) was one of them. Bullish buyers loved the beauty company's fiscal Q1 earnings release. As has been the case with many reports, the top line wasn't the fun part of the document: Estee Lauder saw a decrease of 2.7% for adjusted revenues. Here's the item of interest: net income after charges was 85 cents per share, more than three times what was made in the comparable frame.

The Washington Post Company (NYSE: WPO) published data for the third quarter earlier today. Can't say I was mightily impressed by the numbers. Sure, there was a profit increase, but the top line wasn't exciting, and the newspaper division, as you might have expected, experienced a sharp decline in sales.

Net revenues rose 2%. Earnings per share came in at $1.81. That was sharply higher than the $1.08 per share recorded in the comparable period. Yet, I think you have to be careful in terms of reading too much positive spin into the growth rate.

Eastman Kodak (NYSE: EK), which counts Sony (NYSE: SNE) and Canon (NYSE: CAJ) as related companies, continues its slide into fundamental hell. According to the third-quarter earnings release, sales declined a scary 26%, and a GAAP loss of 41 cents per share was reported. Last year at this time, Kodak produced positive income of 35 cents per share. According to Reuters, the adjusted loss of 23 cents per share was worse than analyst projections. Wall Street was hoping for something closer to a loss of 19 cents per share.

Don't you get the feeling management just doesn't know what to do? Kodak has become a conundrum of epic proportions. Just how is someone supposed to improve a situation that has gone so downhill?

Kellogg Company (NYSE: K) didn't need a hearty breakfast to get its stock going today (although I'm sure it had one anyway). All it needed was a reasonably healthy earnings report. Judging by how the stock is performing, I think the company got one.

For the third quarter, Kellogg saw flat sales growth. However, take out currency effects and acquisitions, and you've got a 3% expansion rate on the top line. Well, that isn't so robust, either, but let's head to the bottom line. Earnings per share came in at 94 cents, representative of a 6% increase. Not so bad, and according to Mark Fightmaster's preview, that was a dime better than what analysts wanted to see.

Avon Products (NYSE: AVP) had a difficult third quarter. Currency translations helped to drive a 4% decrease in net revenue. Excluding that effect, sales were up 7%. Net income decreased a big 31% to 36 cents per share.

However, according to Reuters, adjusted earnings of 42 cents per share beat analyst projections by two pennies. Such news didn't seem to matter to the market. At the time of this writing, Avon was down 1.9% on significant volume.

The Goodyear Tire & Rubber Company (NYSE: GT) sold off on Wednesday by nearly 20%. Volume was vastly above average. The third-quarter earnings release was the culprit. Although, at first glance, you might wonder what the heck is wrong.

Sales were down 15% in Q3 on a year-over-year basis, but they did improve 11% on a sequential basis. The company increased GAAP earnings per share by more than 100% to 30 cents. According to Bloomberg, income was 45 cents per share after items were excluded, five pennies ahead of expectations.

E*Trade (NASDAQ: ETFC) is a well-known brand in the broker space. It competes vigorously with the other giants, TD Ameritrade (NASDAQ: AMTD) and Charles Schwab (NASDAQ: SCHW). To be honest, if I were looking for investment ideas in this sector, I would probably begin my search with the latter two. It's difficult to put E*Trade on the list. The company got in trouble during the financial crisis because it was exposed to the mortgage industry. It has now become, in my opinion, a speculative play on a return to glory.

The latest earnings report shows what I'm talking about. For the third quarter, E*Trade lost, on a GAAP basis, 66 cents per share from continuing operations, wider than the year-ago loss of 60 cents per share from continuing operations. After adjusting for an item related to debt extinguishment, the current red ink is equal to 5 cents per share.

Visa (NYSE: V) is one of my favorite businesses on Wall Street. It should be an excellent long-term investment. People will always use branded credit cards, and Visa doesn't take a lot of risk. It simply collects a little of the spoils on each transaction. What a model!

According to TheStreet.com, Visa increased top-line sales by 10% in the fourth quarter, and expanded per-share profit by 28% to 74 cents, excluding certain items. Forecasts were for 72 cents per share.

Verizon Communications Inc. (NYSE: VZ) issued Q3 data on Monday. According to the press release, the telecommunications entity made, on an adjusted basis, 60 cents per share. Disappointing, since that's six pennies less than last year's comparable number. However, it was a penny ahead of analyst expectations, according to Reuters.

Of course, when discussing Verizon, what tends to receive focus is cash flow. As we all know, the company is a famous dividend play. Many investors consider this angle to be not only valuable, but an added safety element as well.

Baidu (NASDAQ: BIDU), China's leading search engine, sold off during Monday's after-hours session after the earnings report for the third quarter was issued. When you're a theoretical growth company like Baidu, missing estimates on the guidance side is never a good thing to do.

Nevertheless, Baidu delivered in Q3 itself. Sales skyrocketed 39%. Net income per share exploded over 40% to the upside, coming in at $2.07 per share on a GAAP basis. Adjusting for items, the company earned $2.16 per share. Earnings.com gives an expectation of $1.81 for per-share profit.

The McGraw-Hill Companies (NYSE: MHP), a distributor of business information and educational materials which counts Scholastic (NASDAQ: SCHL) as a related stock, issued third-quarter results earlier today. Sales contracted over 8%. Net income on a dollar basis dropped almost 14%. Earnings per diluted share decreased a very unlucky 13% to $1.07. At least expectations were taken out. Earnings.com indicates a beat of two pennies for per-share profit.

The declines are pretty understandable. When you think about McGraw-Hill, you understand fairly quickly that the company's business model is tied closely to the economy. Education markets must be tough given all the budget cuts happening in school systems across the country. Plus, spending by administrators is probably done these days very slowly and carefully.